JWU College of Business

Making Connections: Social Media and Digital Marketing

The innovative nature of social media and digital marketing presents exciting new career paths along with challenges that are unraveling as fast as the industry is evolving. Businesses are relying on digital marketing experts to personalize messaging that leads to sales in a cost-effective and measurable way. Four JWU alumni reconnected on campus to speak with students from the College of Business and the College of Engineering & Design at a social media and digital marketing panel.

Topics: Advertising & Marketing Business Social Media